Highly Successful Mexican Snack Wafer Brand Hits U.S. Shelves

PHOENIX, Jan. 21, 2022 /PRNewswire/ -- The snacking industry needs new options. Sigma saw the potential and popularity of Chocke-Obleas south of the border and has now launched the brand in Hispanic grocers across six key American markets—San Jose, Los Angeles, Chicago, Dallas, Houston and South Texas—with more U.S. destinations and retailers on the horizon." American consumers are hungry for foods that are fun to eat, but also nutritious. They want great taste and a unique high-quality experience. Chocke-Obleas checks all the boxes—it's a snack they can feel good eating and sharing with their families," says Oscar Villarreal, DVP of National Accounts Hispanic Brands for Sigma U.S.

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